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The professional way to resign from work
Published November 6, 2023
Updated July 7, 2023Guide on How to Quit a Job Professionally
This guide will tell you how to quit a job as professionally as possible. While it may be tempting to have a “mic drop” moment and walk out in triumph, it’s generally not a good idea. To leave your job in the most professional manner, follow the steps below:
Check your employment agreement.
Speak to your boss and/or the HR department.
Deliver an official letter of resignation.
Complete any transition requirements.Detailed Steps on How to Quit a Job Step 1: Check your employment agreement
It’s important to check your employment agreement to determine:
How much notice you need to provide your employer
If there are any legal issues you need to be aware of
If you still have a copy of your original agreement, it will outline how many weeks of notice you agreed to provide your employer, which is important to know before you announce that you’re quitting. Additionally, it may contain other information about company property, non-solicitation of employees or customers, and other clauses that are important to know when resigning.Step 2: Speak to your boss and/or the HR department
Once you know the legal details (see step 1 or speak to a lawyer), you should go speak to your boss or someone in Human Resources (HR) department before delivering your written letter of resignation.
The conversation should address:
That you’re quitting
Why you’re leaving
How much notice you’re giving
What you will do to help transition your work (if appropriate)
A request for a reference letter (if appropriate)Step 3: Deliver an official letter of resignation
This is the most “official” step of how to quit a job. After you’ve spoken with your boss or HR, it will be much easier to write your resignation letter, as you will have agreed on how much notice you’re giving, what the transition will look like, and the tone of your departure. The letter should be short and to the point, and only a few sentences or paragraphs long. Once you’ve written it, either email it or print and hand-deliver it to your boss and HR manager.
To help you save time, see CFI’s Resignation Letter Template.Step 4: Complete any transition requirements
After the notice has been officially made, all that remains is to deliver on what you agreed to do in your discussions with your boss and what you stated in your letter. This will be a big part of your professional reputation and will play a big role in determining how you’re remembered by the people at the company.
Things to keep in mind are:
Depending on your job, you may be asked to leave immediately, and this step won’t happen.
Explain to the members of your team all the things you do and how you do them.
Organize your files and share them with the team.
Return all company property.
Gather your personal belongings.General Tips on How to Quit a Job
Let’s discuss a few more important things to keep in mind when quitting professionally. Below are some general guidelines that help expand on the four steps outlined above.
It’s a good idea to:
Be as professional and mature as possible
Put any personal grievances aside
Be well prepared before you speak to your boss
Be 100% sure you want to quit (it usually can’t be reversed)
Be prepared that might be asked to leave immediately
Try to remain on good terms with the company
Request a letter of recommendation or reference
Speak with a lawyer if necessary
It’s a bad idea to:
Not provide adequate notice (per your employment agreement or local laws)
Not have an open, straightforward discussion with your boss/HR
Encourage other employees to quit
Complain or cause a scene publicly
Solicit other employees after quitting
Take any company property (physical, digital, or any other type of property)Quitting When in a Positive Situation
Hopefully, you’re lucky enough to be in a positive personal situation where you’re either leaving because you found a better opportunity, or you’re voluntarily ready for a change. In this situation, your focus should be on helping your employer with the transition, and doing all you can to get a positive reference from the situation.
If you’re quitting after you already have another job offer (ideal situation), you’ll need to coordinate with both your current and future employers to make sure you get the timing right. Who knows, you may even have time for a short vacation between the two jobs.Quitting When in a Negative Situation
The reality is, many of us will eventually be in a situation where quitting is the last resort in an undesirable situation. If you’re leaving because you can’t stand it any longer, your approach will be different than that described above.Related Readings
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Blockchain technologies emerged onto the scene more than a decade ago. As a revolutionary moment in the world of business, finance, and so much more, the arrival of cryptocurrency and blockchain technologies heralded a revolution. Now, large institutions to bankers to executives across different fields have made the switch to this fast-paced, yet niche market.Crypto, still a bubble or…?
Well, that’s what critics used to censure the industry. Even though, crypto fell into this bubble game- institutional giants/individuals want to play as well.
Recent history, in fact, has seen professionals leave lucrative employment opportunities to join this $2T valued industry. According to a LinkedIn report, jobs postings with titles containing terms like “Bitcoin,” “Ethereum,” “Blockchain” and “cryptocurrency” grew by 395 per cent in the U.S from 2023 to 2023.
In the seven days ending 16 July 2023, the share of crypto-related searches catapulted by 300% from the comparable period ending 1 September 2023. It’s a similar story for blockchain-related searches, which shot up by 137% over the same timeframe.
These postings varied from software and finance to other industries such as accounting and consulting, as well as the staffing and computer hardware sectors.
Neil Dundon, the founder of cryptocurrency-focused job agency Crypto Recruit, shared his position considering this immense demand for crypto-related jobs. The firm works with the largest projects in Layer 1 Blockchain to exchanges, Decentralised Finance (DeFi), NFT‘s, Blockchain Gaming and the metaverse.
Crypto Recruit specializes in placing quality talent into Blockchain and Crypto Projects globally. “We are the world’s first specialist in the industry,” Dundon claimed in a personal interview with AMBCrypto.
When asked about the current trend going forward in 2023, he added,
“Blockchain gaming and Metaverse projects, NFT’s and Defi are where the demand is. Huge amount of capital flowing into this space and therefore huge demand for all jobs – Engineers, Marketing, content, operations etc.”
But, why? Gaming, indeed, was the biggest segment of the entertainment industry, with nearly 3 billion regular participants. Sky Mavis, Axie Infinity’s developer, was the first to monetize NFTs in a gaming environment, but it won’t be the last. in fact, many investors have recognized the potential in crypto-gaming crossover.
As more brands leverage NFTs to build their communities in virtual worlds and as more consumers follow them in, technological and physical infrastructure moved into the foreground of the metaverse landscape. At the end of 2023, Intel had estimated that Web3 metaverse projects would eventually demand at least 1000x the computing power.
Beginner luck? No, definitely not. Might work once, but certainly not every single time.
Whether one has a finance background or not, intelligent investing is a crucial skill. Asset management and growth are fundamental to increasing wealth, and regardless of how much experience one may have, it’s never too late (or early) to start learning.
As cryptocurrency continues to solidify its role as the potential future of finance, here’s what one needs to know to get started as per the aforementioned executive.
Dundon asserted 3 points (in order) here,
c) Lastly, use a DEX – decentralised exchange, say Uniswap using Metamask.
He further added,
“If you do these 3 then you’ve given yourself a crash course in the subject matter. Landing a job then requires some research i.e where are your current skills most needed within Crypto”
Moving on, if one possesses the right skill, finding a job in the surging cryptocurrency field isn’t difficult. And, the plus side is that the salary bandwidth keeps increasing. Neil Dundon, in an interview with Yahoo Finance had stated,
“We have not recruited anything less than $100,000. But typically, even a year ago you might find some of these solidity developers would have been looking for $100,000. Right now, they are probably looking for $180,000 to $200,000.”
For instance, “If you want to make some money as a developer, learn how to code. We are talking anything from $150,000 to $250,000 for one of those developers at the moment.”
Forget stints on Wall Street.
— Bloomberg Quicktake (@Quicktake) February 5, 2023
Not just companies, but even countries have acknowledged the ongoing shift to the crypto-industry. Australia, then India are among those to recognise this exodus.All good and no bad?
Regulation is among the most important factors affecting crypto-prices. The cryptocurrency’s rise has been arrested every time a government has cracked the policy whip, with countries taking varying approaches to Bitcoin regulation. For example, in November 2023, Bitcoin sank to a low when China accelerated a crackdown on cryptocurrency businesses, mirroring what happened when South Korea also made a move to regulate cryptocurrency trading back in 2023.
By their very nature, cryptocurrencies are freewheeling, not beholden to country borders or specific agencies within a government. But, this nature presents a problem to policymakers used to dealing with clear-cut definitions for assets.
Not just that, volatility or let’s say a dominant bear run could shift things or rather turn things south. In the 2023 bear market, several cryptocurrency companies laid off staff. Coinfloor, the exchange backed by TransferWise and UK’s oldest Bitcoin exchange terminated the services of at least 40 employees to offset the losses. Blockchain startup Steemit also laid off close to 70 percent of its staff, citing the prolonged bear market.
“While we were building out our team over the last many months we have been relying on projections of basically a higher bottom for the market and since that’s no longer there, we’ve been forced to lay off more than 70 percent of our organization and begin a restructuring.”
Ergo, one needs to ask an important question before going skinny dipping into the crypto-pool. Are you ready to face the consequences? If yes, then surely enjoy the perks this space has to offer. However, keep in mind the cons as well.
Every job candidate gets stricken out in the job market at some point or other, so why not turn this major disappointment into a chance for your lifetime? The scenario is like you meet a prospective employer, strike all the chords right, and realize that you can deliver spectacular results for the company. So, you send in your job proposal and show you due meticulousness. Now you simply sit back and wait with full confidence for the confirmation.
But maybe things don’t go the way you wanted them or expected. You are surprised that you did not even hear back from the client. Now you start wondering what could have gone wrong, although you were the perfect candidate for the desired job. Suddenly after a few days, you receive an email stating that you did not land the job. This is called job rejection, and you start suffering from the sinking feeling of “I-didn’t-get-the-project”.
Start Your Free Personal Development CourseJob Rejection?
This is something quite common experience found happening with most of the candidates. Just remember that even the smartest of people would have faced rejection in their lives at some point. It occurs mostly with everyone, and it is something very natural.
Yes! You got that right.
Although getting rejected is a feeling of distress that no one can avoid but why waste your talent and time sulking? Why not learn lessons from this rejection to avoid repeating these mistakes while applying for another project or a job? So just sit back and relax and let these feelings of despair fade away in a day or two and then be back in full swing. This stop-shop guide will tell you different yet highly effective ways to convert your job rejection for your benefit.Ways to use job rejection as an Advantage 1. Ask for Feedback
Feedback is the most important aspect of any form of communication. Getting feedback from an experienced person always proves helpful. You might not have got the job. However, feedback or appraisal from the interviewer can help you understand your weaknesses, incapability, and inappropriateness regarding the rejection. This might make you feel low for a couple of minutes, but it should be taken positively as it will help you avoid mistakes you did now and mark your strengths, thereby making a clear path for further opportunities.2. Look for Other Opportunities
Life is full of uncertainties. Therefore, it is very important to have opportunities in your hand so that you don’t just find yourself stuck nowhere. Accept the rejection from a particular job opening. However, remember that you have equally beneficial opportunities ahead of you. Always be prepared for ample opportunities, so you don’t waste any time lingering around here and there waiting for other opportunities.3. Get Networking Activated 4. Do not repeat the Mistakes.
You’ve got a rejection already, but you’ve also got constructive feedback. You should remember the input rather than cry over the rejection. Your mistakes have been pointed out, and you have already been informed about your loopholes. This is the best time as you know what to showcase and what not to mess with. Play smart, and do not repeat your mistakes. Prepare for the interview and common questions beforehand.5. Try Building Relationships
Job interviews are a good way to build a healthy relationship with the interviewer and job consultancies. You should try building rapport from the very first moment you enter the venue of the interview, no matter whether you are accepted or rejected.
Post rejection and feedback, mention it to the interviewer to consider you in the future or for a particular profile, according to the feedback provided. Leave with a warm smile and a positive attitude.6. Evaluate What Client Needs
The interviewer will only select you if you fulfill every criterion on their checklist to fit a particular job position. There might be some exceptions, but that’s a rare case. Focus and be smart enough to gauge what the job requires of you. Do intensive research about the responsibilities expected to take over by the new employee. Check if you know an employee of that organization to evaluate the company culture, values, and expectations from the employee joining the organization.7. Address Lacuna’s Sales Process 8. Have a Positive Attitude
Rejection for a job does not end the world. Think of it in a way that there is something better waiting for you around the corner, and this attitude of positively accepting failure or rejection will get you a better job than this one. Stay happy and hopeful at all times. This will help me take the situation positively and stay calm.9. Always stay on track.
The main objective for you right now is to get the right job. Staying off the track is not going to take you anywhere. Job rejection is just a part of life. Therefore, it becomes crucial to stay focused on your goal. Keep yourself updated and stay on track. Do not let rejection make you go haywire. Keep looking for opportunities so that you can find a job that perfectly suits your eligibility criterion and fulfills your expectations from the job. You never know; you might land up with a better one than the job you were rejected for.10. Return as a Stronger Candidate
Feedback and appraisals make you a better person, whether from a friend, an older person from your family, your boss, or the interviewer taking your interview. Critics mark your gaps. Thus, once rejected, it becomes important for you to return as a stronger candidate, especially if you are applying to the same organization after some time. Work on yourself. Practice as much as you can, so they cannot find a gap between your eligibility and their expectations.Conclusion
World is all about the rat race. Our main objectives are getting better jobs, earning good incomes and incentives, and having a good living standard. Ample job opportunities are available, and to increase the above, we keep trying to get the best chance possible. With the best also comes rejections and failures. However, job rejections do not mean the end of the world—a stepping stone.
Taking failures and rejections gracefully is an art only a few have mastered. Remember, the world is full of opportunities, and a window of positive hope opens where all doors close. Therefore, you need to learn from rejections. Taking constructive feedback will help you positively work on yourself. Just stay calm so you do not look like a loser, and connect with friends, hiring managers, professionals, etc., to keep yourself updated with the new options. Work on yourself, stay on track, and return with a bang to bag any possible opportunity that comes along your way. This will create alternatives rather than sitting back and whining about a rejection you got the other day.
What Is Web Development?
They also develop frameworks such as Bootstrap or jQuery Mobile to make website navigation easier for users. In addition to coding skills, web developers need good problem-solving skills in order to troubleshoot any issues they may encounter while developing a site.
Furthermore, they should have strong communication skills so that they can collaborate with other professionals involved in the project such as graphic designers or copywriters.What Is Marketing?
There are many different aspects to this career field, such as digital marketing, social media marketing, traditional media marketing, branding, and more. As a marketer, you will need strong communication skills in order to effectively communicate your message across multiple platforms.
You should also be creative and have an eye for detail so that you can create effective campaigns to reach the desired audience. Additionally, it is important for marketers to stay up-to-date on industry trends in order to remain competitive in their job roles.Different Types of Web Development Jobs
Web development jobs come in a variety of shapes and sizes. Whether you are an experienced programmer or just starting out, there is a job for you in web development. Common positions include front-end developers, back-end developers, full-stack developers, and UX/UI designers.
Full-stack web engineers have a deep knowledge of both front-end and back-end technologies; this role typically requires extensive experience with multiple programming languages as well as database systems such as SQL or MongoDB.
Lastly, UX/UI designers focus on creating visually appealing interfaces that are easy for users to navigate through; they also develop interactive components within websites such as forms or chatbots.Different Types of Marketing Jobs
There are a variety of different types of marketing jobs, depending on the industry and size of the company. Some common roles include digital marketers, who create campaigns to promote products or services online; market researchers, who analyze consumer trends and customer data; and content marketers, who write blog posts and articles to help increase brand awareness.What Are the Benefits of Having a Web Development Job?
Web development jobs provide many benefits. They often offer great salaries and can be extremely rewarding as an occupation. Additionally, web development jobs are usually very flexible and allow you to work from home or remotely if desired.
The job also provides the opportunity to develop a wide range of skills that can be utilized in other areas such as design, coding, analytics, marketing, and more. Furthermore, the field is constantly evolving so staying current on the latest trends and technologies is essential for success.
Working with clients in different industries also presents unique challenges but ultimately gives developers a sense of satisfaction when their hard work pays off in tangible results.What Are the Benefits of Having a Marketing Job?
Marketing jobs provide a wide variety of benefits to those who pursue them. For starters, marketing offers the opportunity to be creative and think outside the box. This can open up avenues for entrepreneurs or those looking to launch their own businesses.
Job security can also be an issue since web development jobs tend to be more project-based and often require working with new technologies on tight deadlines.
Additionally, competition for jobs can be fierce due to the large number of qualified applicants vying for positions at any given time. Lastly, staying up-to-date on all the latest trends and technologies can become overwhelming which can lead to burnout if not managed carefully.
Additionally, marketers need to stay up-to-date on trends and changes in their industry, which means continuing education is essential for success but also requires extra time outside normal business hours.
Furthermore, some positions involve heavy travel away from home or office locations — another potential strain on one’s personal life and relationships.Conclusion: Which is Better for Your Future?
On the other hand, web development jobs typically require more technical skills such as coding experience and knowledge of different programming languages. Web developers are able to create websites from scratch and customize them according to their client’s needs, making it an attractive field for those who enjoy problem-solving and have strong computer skills.
Ultimately, each career has its own rewards depending on what type of work you prefer to do and which one best suits your skill set.
Interviews in the SEO world can be tough.
Every SEO professional has a different opinion regarding search ranking factors and their importance, and the answer “it depends” is a common industry saying for a reason.
Your day-to-day job isn’t the SATs… it’s more important to try and get an idea of how candidates think than if they’ve memorized all the meta tags.
You still need to ask questions in an interview, but what are good questions to ask?
Instead of putting together questions that feel like a test, these are questions that focus on the candidates’ ability to explain what they know and why they know it.
Many of the questions below are nothing more than a jump-off point to a discussion. Interviewing candidates needs to be a conversation, where you’re both working on the best fit.
It’s not always about the correctness of the answer but their ability to demonstrate their knowledge of a topic, and if their experience aligns with your needs.
While these questions can lead to discussions on the candidates’ experience and specific SEO strategies, they don’t necessarily have to go in that direction.
These questions are a primer for the experience and strategy questions to come.46 Knowledge-Based SEO Job Interview Questions 1. How Do You Define SEO?
This is a good baseline – you want to start by establishing the foundation of what the candidate believes the role of SEO to be.
This ensures that the interviewee is applying for the position you have in mind or to see if you have two different ideas as to the nature of what will be expected of them.2. How Did You Learn SEO?
You’re looking for insight into the candidate’s overall interest and passion in SEO. Look for clues as to whether or not they are a self-starter or fell into SEO following the path of least resistance.
Who do they listen to? Where does their interest come from?
Their answer here could tell you a lot about what kind of employee they will be.3. How Do You Stay Current With Digital Marketing?
You want to get a sense of the candidate’s educational process, and how engaged they are.
Specifically, you want to know how much time they invest in education, the resources they utilize, and the people they follow to stay up to date.4. What’s the Difference Between a Search Engine-Friendly and Search Engine Optimized Website?
How they answer this question will tell you quite a bit about their knowledge and skill level overall. If they don’t know the difference, then you’re looking at someone extremely green.
If they do know, they should be able to provide some strong details and examples of those differences.
This is a question you can ask to get more of an idea of your interviewee’s hands-on experiences with SEO.5. How Would You Define a Successful SEO Campaign?
This question helps you make sure that you and the candidate are on the same page in regard to successful SEO.
You should be looking for answers that go beyond “top search engine rankings” and into the realm of actual business improvement issues and KPIs.6. Where is the Line Between Black Hat and White Hat SEO? Where Do You Fall on the Spectrum?
Every SEO professional has different lines they will push and lines they won’t cross. You want to know where this candidate falls to ensure it’s a fit with your needs.
More importantly, however, is to find out if the candidate can adhere to the lines you establish.
They want to be as aggressive as you need but not so aggressive that they cross lines you don’t want to be crossed.7. What are the Most Important Search Engines and What Makes Them Important?
What you are looking for is how familiar the candidate is with the world of search outside of Google.
Aside from Bing, the candidate should have at least surface knowledge of Duck Duck Go, Yandex, and Baidu.
This can be especially important for international SEO professionals. Knowing what search engines are dominant in different countries is essential.8. What Do You Do Differently to Optimize for Search Engines Other Than Google?
The candidates may want to discuss how the various search engine algorithms differ. The crux of their answer should indicate that proper SEO is good for all search engines.
They should be clear on the point that you should not tailor optimization for one specific search engine.
The candidate should also demonstrate knowledge of specific architectural issues that will need to be addressed when optimizing internationally.9. Explain PageRank, Its Importance, and How It Factors Into SEO.
The candidate should be able to provide a layman’s explanation of PageRank.
If the position requires direct interaction with non-technical people, it will be important that they are able to explain this in an easy-to-understand way.10. What Factors Were Impacted in the Most Recent (Significant) Google Updates?
Google makes updates every day, but there are always a handful of them that stand out.
You’re not looking for a complete history of Google algorithm changes or even the names of them, necessarily. The most important thing is they know how search engines are changing and what things they look for.11. Name Some SERP Features.
Search engine results pages are much more than a list of paid and organic links. Local results, answer boxes, carousels, and more are all important parts of search results.
The candidate should demonstrate a knowledge of these SERP features and how they factor into their optimization efforts.12. What Percentage of a Site’s Traffic Should Come From Google? Where Should the Rest Come From and What Percentages?
You’re not looking for exact percentages but rather a general idea of how the candidate sees organic search falling into the overall spectrum and what other areas contribute to a site’s success.
The candidate should show that they understand the value of bringing in traffic from multiple sources, not just Google (or organic search).13. What are the Five Most Important On-Page Optimization Factors?
Every SEO professional focuses on different things and has different priorities.
You’re not looking for a “correct” answer. Instead, assess the answers given, which will tell you a great deal regarding what each candidate finds important.
Even though there may be no right answers, that doesn’t mean there are no wrong ones, so keep on the lookout for anything you know to be unimportant. That’s a giant red flag.14. What are the Five Most Important off-Page Optimization Factors?
Just as in the question above, you want to know what the candidate sees as important for off-page optimization.
These answers don’t need to be specific to SEO, and in fact, a good SEO pro should know a few non-SEO factors that are important.15. Tell Me One On-Page Optimization Factor That’s Commonly Believed to Be Important But Isn’t.
This could be a controversy-stirring question, and deliberately so. You want to hear their opinion on specific “known” ranking factors where they disagree with conventional industry wisdom.
Whether you agree or disagree with their answers is beside the point (unless they’re just so far off base it’s ridiculous).
What you should get is an impassioned, reasoned, and thoughtful analysis of why this factor is not relevant.16. Tell Me One Off-Page Optimization Factor That’s Commonly Believed to Be Important But Isn’t.
Same as above but with the broader canvas of off-page optimization.
On both this and the question above, you can solicit more than one example. Just leave time to discuss each thoroughly.17. What Are Some Common SEO Mistakes?
Where the questions above focus on SEO misconceptions, this one focuses specifically on bad SEO practices or mistakes that impact the success of SEO. The list can be almost endless.
What you want to see is an awareness of things beyond optimization strategies.
This will tell you what the candidate will keep an eye on once they start working for you in order to ensure the work they do for you is successful.18. Explain the Value of Links in an SEO Campaign.
This should include a discussion of both incoming, outgoing, and internal linking, and how the search engine algorithms factor them.
Don’t let them get away with simplistic “quality over quantity” answers.19. What is the Importance of the Title, Description, and Keyword Meta Tags?
The candidate should be able to articulate the value (or lack thereof) of each of these tags and why they are important – or not – to the SEO campaign.
Since tag length changes frequently, this is not an important aspect of the question, though they should indicate that they understand how tag length can impact optimization.20. Define Duplicate Content and Its Relation to Search Engines.
The candidate should demonstrate a working knowledge of what does and does not constitute duplicate content along with how search engines treat it.
Let the conversation move into areas of duplication of distributed content to partial duplication of product descriptions, etc.
Don’t worry about discussing strategies here, but rather the impact of various forms of duplicated content.21. How Important are Exact Match Domains to Optimization Success?
The candidate should demonstrate sufficient knowledge regarding how search engines view exact match domains and how that impacts the success of your site specifically.
Hint: Exact match domains have very little, if any, relevance to search, but there are other benefits the candidate should be able to articulate.22. What is the Difference Between a Sub-Domain and a Sub-Folder? How Do the Search Engines Value These Differently?
The candidate should be able to thoroughly explain the differences between the two.
However, the more important aspect of this question is if they understand how search engines treat each of these two options.23. What Makes a URL SEO-Friendly?
It bears asking.
The candidate should be able to articulate the difference between a friendly and non-SEO friendly URL accompanied with discussion as to when a site should or should not change its URLs.24. How Much Do Broken and Redirecting Links Impact Your Optimization Efforts?
This should be a discussion not just of the search relevance of these issues but also of the impact they might have on the visitor.
Lead the candidate to tell you when and why URLs should (or shouldn’t) be redirected and what problems are created when not handled properly.25. How Do You Check the Crawl Rate of a Site and Why is This Important?
Candidates should be able to outline tactics and tools they use to review how frequently Google crawls the website.
This should include a healthy understanding as to why crawl information is important.26. How Do You See What Pages on Your Site Google Indexed, and Why is This Information Important?
The interviewee should be able to provide one or more ways they can check a page’s indexed status.
More importantly, they should be able to outline the importance of getting this knowledge and how they integrate it into their SEO campaign.27. What is the Best Way to Get a Page Indexed in Google?
There may be no right answer to this question, but there are plenty of wrong ones.
They should demonstrate an understanding of search engine crawling, indexing, and rendering, and what specific marketing efforts factor into it.28. How Often Should a Page Be Updated for Good SEO?
This is probably the closest to a “Gotcha!” question on this list, though it’s not intended to be.
What you want to learn is how often the candidate would revisit the page and to outline when and why they would make changes to it.
If you get an answer that indicates they make changes to a page without any real strategy behind it, this is likely not the candidate for you.29. How Quickly After Making Changes to a Page Should You Expect to See an Impact in Search?
The correct answer here varies from site to site and the candidate’s answer should reflect that.
This can also merge into a discussion regarding how long it takes for SEO changes to produce strong, measurable results.30. Why Would You Want to Exclude Pages From Search Engines?
Candidates should demonstrate a knowledge of various types of pages and content.
Specifically, they should be able to outline several page/content types that are better kept from search engines.31. On a Scale of One to Ten, How Important is a Mobile-Friendly Site to Successful SEO?
You want to make sure the candidate can articulate the importance of having a mobile-friendly website. The discussion should cover both search and usability issues.
If your interviewee can articulate what mobile-first crawling is and how Google sees mobile sites, all the better.32. What are the Various Configurations for a Mobile Site? Which Do You Prefer and Why?
The candidate should be familiar with responsive sites. You should get a clear understanding of why they prefer one over the other.
They should also demonstrate knowledge of Google’s preferences as well.33. On a Scale of One to Ten, How Important is Site Speed to the Optimization Process?
The detail provided in this answer will tell you quite a bit about the candidate’s knowledge on the subject. They should be able to explain why site speed is or isn’t too important.
Bonus points for bringing up different speed metrics.34. On a Scale of One to Ten, How Important is Site Security (HTTPS) to Successful SEO?
As with the question above, you’re looking for a reasoned explanation as to why they believe as they do.
Many SEO pros disagree on the level of importance of any aspect of SEO, but every SEO professional should understand the issue’s complexities, and impact beyond just SEO.35. On a Scale of One to Ten, How Important is Validated HTML and CSS to Optimization?
The candidate should understand the potential ramifications of poorly constructed code and how validation factors into preventing it.
Validated code is decidedly not important to the search engine algorithms, but good code is important.36. What Is the Function of the chúng tôi File?
The candidate should be able to explain what the chúng tôi file is used for and outline some of the dangers of misusing this file, as well as ways it can be used for good.
Especially with regards to SEO crawlers outside of search engines.37. What is the Function of the .htaccess File?
The candidate should have a solid understanding of how this file is used to help (or hurt) a web marketing campaign.38. How Does PPC Impact SEO?
Most SEO pros agree that PPC does not have any impact on organic rankings, though there are some that vehemently disagree.
Overall, you want a candidate that can explain the value that PPC brings to organic even without impacting the organic rankings specifically.39. For What Reasons Will Google Actively Penalize Your Site?
Most things described as penalties from Google are not penalties, just negative repercussions from doing something they don’t like.
The candidate should be able to distinguish between an active penalty and a negative result.40. Algorithm Aside, What Type of Sites Does Google Want to Rank in the Organic Search Results?
This question is designed to see how forward-thinking the candidate is or if they merely react to known Google algorithm updates.
They should be able to articulate a solid understanding of the purpose of the algorithms and what they are ultimately trying to achieve.
Even not actively articulating “E-A-T,” they should understand how Google values results with authority and trust.41. Outside of SEO, What Other Factors are Relevant to a Site’s Organic Success?
You want to make sure that your candidate doesn’t have SEO tunnel vision and can see the bigger picture when it comes to digital marketing.
You want to hear how they believe social media, content strategy, link building, and even PPC can be a factor in helping SEO succeed.42. What is the Single Best Way to Learn What Your Customers are Looking For?
The candidate should be able to demonstrate an ability to think beyond rankings and talk about users. They should outline a number of ways to find keywords, and discuss how they are valued.
Their knowledge should extend to understanding other signals consumers provide that tell us more about their interests.43. What are Related Words and Their Value to the Optimization Process?
Keyword optimization is less about optimizing phrases into a page than it is about addressing the overall topic.
The candidate should have an understanding of topical optimization as well as finding and using related words in the content being optimized.44. What is More Valuable, Long-Tail or Short-Tail Keywords?
Both long- and short-tail phrases have value. Let the candidate explain to you how each is important to the overall success of the campaign while also highlighting their weaknesses.45. What is Your Preferred CMS and Why?
This is where you find out what content management systems the candidate has experience with and whether or not they’ll be ready to jump into the CMS your own site uses.
They should demonstrate an understanding of the pros and cons of their favorite CMS as it pertains to SEO.46. How Do You Think SEO Will Be Different in Five Years?
This last question is to see how much they have thought about the future of SEO and what changes are coming our way.
If they haven’t given it much thought, it’s possible they are reactionary rather than visionary.
That may not be a deal-breaker for you, but it can be important when you compare them to other candidates.Conclusion
The questions outlined above cover a spectrum of SEO knowledge. These questions are designed to go beyond the scope of the specific question itself.
There should be plenty of room here for the candidate to demonstrate their full knowledge.
Let the conversation meander a bit. Let the candidate talk. And by the end, you’ll have a strong feel for what they do (or don’t) know.
As an SEO recruiter with many years of experience, I simply have to ask: if you have not jumped on the LinkedIn bandwagon yet, what are you waiting for?
From a SEO recruiter’s perspective, LinkedIn is an important tool for me to match internet marketers with employers. It gives my team and I access to candidates that we normally would not have had access to in the past. It allows us to present ourselves through a warm call or an introduction from connections, as opposed to the typical cold call that does not yield high results.
From a job seeker’s perspective, I’ve found it to be equally beneficial, if not more so. When you are in an active job search, LinkedIn provides a great way to utilize your network to open doors that would typically be harder to break through if you applied online or via a cold call. As a passive job seeker, actively managing your LinkedIn profile is probably the single best way you can stay aware of the opportunities that are in the marketplace
Why you ask? In my mind the answer is simple, you just never know what opportunity might come knocking at your door. SEO Job Growth is very hot right now, however most people that I speak to on a daily basis are passive job seekers. Maximizing your LinkedIn presence helps you ensure that you are on the top of a recruiter’s list when your dream job hits their desk.
Here is a quick checklist to ensure you are positioning yourself appropriately on LinkedIn to find out about the best career opportunities that are out there.
Full Profile – Be sure your profile is up to date with your current responsibilities as well as previous positions. This is your way of marketing your professional experience to LinkedIn users. The more content you provide in your profile, the more likely it is someone is going to reach out to you about a job. I am less likely to call on a profile that has no picture, no description of job responsibilities or no summary of experience and specialties, compared to a profile that is complete.
Optimize Your Profile – In a post I wrote a few months back about getting your resume indexed by an SEO recruiter I mentioned the importance of keywords within a resume. Your LinkedIn profile is the same way. Be sure to include a list of keywords that you want to have associated with yourself and your online reputation. In particular, the “specialties” field is specifically designed by LinkedIn for keyword-based descriptions of your professional skills.
Customize Your Public URL – LinkedIn provides you with the ability to have a custom public URL for your profile. Since LinkedIn is such a massive site, their SEO rankings go a long way. Tailor that public URL to a phrase that is consistent with your personal branding strategy.
Add Connections – When I look at a profile, at first glance I look at their background and then review how many connections the candidate has. When you have a lot of people in your immediate network you have hundreds of people at your disposal to share information and bounce questions off of. This goes a long way in your ability to do your job. In internet marketing, it is not only what you know, but what you are able to find out through your network.
Add recommendations – Of course you wouldn’t put a bad recommendation on your profile so what’s the point? Well, it allows others to see the quality of work that you have done in your current position or other opportunities. Be sure to add recommendations from past employers, managers and employees that you have managed to represent all aspects of your work. If relevant, add clients that you have worked with where you have done an exceptional job.
Answer questions – Answering questions is a great way to make yourself known as a subject matter expert. Focus on questions related to your area of expertise and answer them in a manner that shows the reader that your really know what your talking about. Almost a year ago, I read an answer on LinkedIn about paid search marketing tactics. I really liked the way the candidate laid out his thought process and reasoning on the subject and I gave him a call. He did not have a detailed profile so I probably would not have called him if he didn’t answer the question. I placed him 3 weeks later and he is still very happy in his current role.
Update “what are you working on?” – Be sure to keep your profile updated via the what you are working on field. If you have connected with a recruiter on LinkedIn, odds are you are not the first thing on his/her mind every day (sorry but there are a lot of people we speak to) In order to stay top of mind for those great opportunities be sure to keep telling us what your doing. I read my LinkedIn updates every day and it always reminds me to call someone that I haven’t spoken to in a while.
In conclusion, you never know what lies ahead from a career perspective. The best bet is to keep your LinkedIn profile up to date to allow your online reputation to speak for itself. Whether it helps land a client, a job or a new colleague with similar interests it is a great tool that when utilized to its fullest capacity can be the key to your career growth.
Josh Gampel is the Vice President of Staffing Services for Onward Search, the Leading Provider of Internet Marketing and Technology Jobs
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